Assignment & brand
The starting point.
Build a typographic composition around “Seek Discomfort” in the Miami Ad School Typography course.
Typography
A phrase becomes a graphic composition.
Miami Ad School · Creative coursework
Anton Istya; retained in his creative coursework. Additional collaborators are not identified in the retained deliverable.
Original presentation and concept development; no launch is established.

Assignment & brand
Build a typographic composition around “Seek Discomfort” in the Miami Ad School Typography course.
Insight & approach
The retained work explores how arrangement and scale can make familiar language feel less settled. No separate written brief or audience study accompanies the image.
Concept & execution
The finished composition is presented intact, preserving the original relationship between letterforms, space and contrast.