Assignment & brand
The starting point.
Build a Pride-stamp design direction and present the visual world behind it. The team’s Magenta deck connects stamp design to representation, community and the act of sending a message.
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USPS · Magenta
Love is the key.
A colorful team presentation exploring Pride, self-expression and the small public canvas of a stamp.
Assignment context
Trends in Design · Florida International University
Credits
Anton Istya, Daniel G Villas Boas and Poornima Verma — Art Directors. Guido Gonzalez — Copy Writer. Nina Stewart-Thomas — Strategist. Referenced illustration: Egle Kazdailyte.
Work presented
Team design proposal. No USPS commission or issued-stamp release is established by the retained deck.
Insight & approach
The thought behind it.
The presentation treats Pride as both visibility and a history of protest. Its creative premise brings diversity and self-expression into an everyday object that can circulate from one person to another.
Concept & execution
How it takes shape.
A saturated indigo-and-rainbow system frames a stamp-sheet concept titled Love Is the Key. The deck develops an artist reference, color direction and final presentation. The original illustrations are credited to Egle Kazdailyte; Anton’s recorded contribution is art direction within the named team, rather than sole authorship of the underlying artwork.
Development / The thinking in motion
Connecting context, reference and application
The team presentation connects Pride visibility and color as self-expression with a named artist reference and stamp-design applications. Its structure makes the relationship between cultural context, visual reference and the proposed format visible.
The surviving presentation records that rationale and the application boards. It does not document a sequence of rejected concepts or later revisions.
Anton is one of the credited art directors in the team. Egle Kazdailyte's referenced artwork retains its separate credit. No USPS commission or stamp release is established by the retained presentation.
The original work.
Select an image to see it in full
